Case Studies


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These case studies are from people and businesses
that have used the process, examples and exercises
given in the ebook

Mission and Vision Statements:
Your Path to A Successful Business Future

Case Study #1 — City Public Works Department

Objective: to bring a team of managers, engineers, maintenance workers and administrative personnel together to increase awareness and cooperation

Result: “The development and use of our mission and vision statements helped provide more credibility with the people we worked with and increased teamwork and cooperation among staff members and other departments”

Case Study #2 — Financial Firm

Objective: to generate benefit for our company

Result: “Our company has benefited greatly since the inception of the mission and vision statement. Every company, family, couple or individual should have one…I can’t stress that strongly enough.”

Case Study #3 — Hotel and Restaurant Operations

Objective: to provide follow-up and closure to a vast array of plans and renovations

Result: “There was always something to work towards. If we wanted to do new things, we will now check to see if it matches our mission statement and vision for the future. Our focus changed from going all over the place to getting things done from start to finish.”

Case Study #4 — Doctor

Objective: to provide the motivation and incentive to build a successful practice

Result: “We found it works on a personal level as well as a business level”

Case Study #5 — Non-Profit Organization Director

Objective: to provide the leadership and direction to bring together a diverse group of personalities to achieve a united purpose and desired future

Result: “Because of this mission and vision statement process, I formed the language and passion of the true meaning of what was deep within me.”

Case Study #6 — Pastor

Objective: to discover the true passion, mission and desired future for my church and congregation; the church goals

Result: “The things I learned in this “how to write mission and vision statements” process are just part of me now. That was a real growing experience for me. I’ll be forever grateful.”

Case Study #7 — Fire Behavior Analyst & Firefighter

Objective: to be a better manager and gain better use of my time; to attend a leadership seminar

Result: “I want to manage my time and project selection, and mission and vision statements help do that.  This e-book was great; I could prepare them at home, go at my speed, and a much better use of my time and dollars than attending a leadership seminar.”

Case Study #8 — New Business Owner

Objective: to provide a focus and purpose for our efforts and define a clear direction for the future

Result: “Now the checks are more consistent and larger. We are a successful business because we are more focused and have established success goals. Before, we were like a boat without oars, just floating around and going where the wind took us. Our mission and vision statements gave us the oars that let us go in the direction we wanted to go.”

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Dr. Steve Boshoff, a chiropractor, says

“We found it works on a personal level as well as a business level.”

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